Ep. 66 - Brittany Hodak: How to Turn Customers into Superfans

Ever wondered how to create “Swifties” for your business? You know, fans as devoted to you as those mega pop star Taylor Swift has cultivated. Brittany Hodak, an award-winning author, speaker and customer experience expert, knows the secrets to creating superfans. On this episode, she shares how you can cultivate even more of them — all while spending less money on ads and staying true to what’s authentically you.