Disruptive Positioning for Winning Marketing Strategies with Achim Klor of KLOR Consulting Inc.

22 Oct 2024 • 38 min • EN
38 min
00:00
38:26
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Get ready to rethink your strategy as we explore the B2B marketing tactics behind epic campaigns, discuss the patience needed for long-term success, and decode how insights and clear messaging can make or break your brand. And don"t forget! You can crush your marketing strategy with just a few minutes a week by signing up for the StrategyCast Newsletter. You"ll receive weekly bursts of marketing tips, clips, resources, and a whole lot more. Visit https://strategycast.com/ for more details. ==Let"s Break It Down==06:05 Understand your market by directly engaging customers.08:59 Positioning errors arise from lacking market distinction.11:11 Educate leadership on realistic marketing timelines, especially B2B.14:31 Client insights address diverse business issues effectively.18:58 CEO asked, I said, "You don"t listen."22:38 Integrate lead gen and branding for sustained growth.25:59 Data and feedback build a strong strategy.29:48 Unique, powerful B2B campaign still resonates today.34:01 Needed to understand advertising; simple, effective creativity.35:33 Regular customer conversations are essential for marketing. ==Where You Can Find Us==Website: https://strategycast.com/Instagram: https://www.instagram.com/strategy_cast/Facebook: https://www.facebook.com/strategycast ==Leave a Review== Hey there, StrategyCast fans! If you"ve found our tips and tricks on marketing strategies helpful in growing your business, we"d be thrilled if you could take a moment to leave us a review on Apple Podcasts. Your feedback not only supports us but also helps others discover how they can elevate their business game!

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