Daisy Bird | How to build an emotionally intelligent team

In today’s episode, we’re joined by Daisy Bird, founder of BIRD PR, a creative communications agency specialising in luxury travel and hospitality brands since 2010.  Daisy leads with a deep belief in the power of culture, emotional intelligence and building a people-first business. After 15 years in business, Daisy is cognisant of the investment this takes as well as the invisible skills a founder has to have to make a business succeed with a happy team as well. Stay tuned to hear Daisy’s insights on the emotional undercurrent of running a business, why understanding personalities is non-negotiable in service industries, how she interviews, the value of psychometric testing and why investing in people is the best way to future proof your business. Daisy’s advice: Align yourself with brands you respectIn this way you will be more effective; integrity mattersWhen employing, look for a range of talents and individuality - embrace differencesInvest in your employees: coaching is helpful for your team in areas like leadership skills and self-awarenessWellness retreats are valuable Employ people who are ready to learn and accept feedbackEncourage and reward employees who consciously add value to prove their worthYou must delegate; it’s not sustainable to do everything yourself and leaves no room for creativity on your partAllow time to replenish yourselfIt’s important to air and discuss female developmental/health stagesTake care of your loyal clients and don’t give all your attention to the new and exciting ones FF&M enables you to own your own PR & produces podcasts. Recorded, edited & published by Juliet Fallowfield, 2024 MD & Founder of PR & Communications consultancy for startups Fallow, Field & Mason.  Email us at hello@fallowfieldmason.com or DM us on instagram @fallowfieldmason.  FF&M recommends: LastPass the password-keeping site that syncs between devices.Google Workspace is brilliant for small businessesBuzzsprout podcast "how to" & hosting directoryCanva has proved invaluable for creating all the social media assets and audio bites. MUSIC CREDIT Funk Game Loop by Kevin MacLeod.  Link &  Licence Text us your questions for future founders. Plus we'd love to get your feedback, text in via Fan Mail Support the show