CMI Media Group’s Melissa Giordano on advocating for women who are not in the room

At SXSW, The Current Podcast partnered with The Female Quotient to spotlight trailblazing women in media and marketing to mark International Women’s Day and Women’s History Month. In this episode, we sit down with Melissa Giordano, chief client officer at CMI Media Group, to discuss how AI, data, and personalized messaging are reshaping healthcare marketing.