Chase Griffin is a quarterback at UCLA and perhaps the most pioneering NIL athlete in college sports. Despite having not yet regularly started at QB for UCLA, Chase has more brand partnerships than many of the best known names in the college game. Whether you love the new world of college sports where athletes can monetize their Name, Image, and Likeness or you think this new dynamic has ruined the game, you will be inspired by the story of Chase Griffin. His marketability has as much to do with his personality and his values as it does with the strength of his arm or the caliber of his play. Is Chase a model for the future of college sports or an anomaly amidst the transition of college athletics from amateur game to professional farm league? Hear about his journey to decide for yourself.
From "Next Legacy Perspectives"
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