Authenticity Meets Strategy: School Social Video Tips with Sara Schneider

29 Sep 2025 • 39 min • EN

Sara Schneider from CSCOE spills the secrets behind her "Marketing Minute" video series—and how it’s inspiring 151 Catholic schools to show up online with confidence. You’ll love the exact tools Sara uses to make school videos pop—think mic, light, and magic for under $100! Worried about being on camera? Sara shares real-talk advice on ditching perfection and just showing up. Get ready to steal some seriously smart ideas for launching your own series—even if you’ve never hit ‘record’ before. SPECIAL GUEST Sara Schneider Associate Director of Enrollment Catholic Schools Center of Excellence (CSCOE), Minnesota Email: saraschneider@cscoe-mn.org  Website: https://cscoe-mn.org/  Facebook: https://www.facebook.com/CSCOE  Instagram: https://www.instagram.com/cscoe_mn  X: https://x.com/CSCOE_MN  LinkedIn: https://www.linkedin.com/company/catholic-schools-center-of-excellence/  USEFUL INFORMATIONLinks to Mic and Light for videosSara’s personal favorite mic 😁 (a little more pricey)Marketing Minute examplesPost recorded live  Showcased a principal: had a lot of traction and shares!One talking about websitesJoin us for the Social Media Retreat for Schools in June 2026! Learn more here.Order your copy of my book Social Media for Schools: Proven Storytelling Strategies & Ideas to Celebrate Your Students & Staff - While Keeping Your Sanity now!Interested in our membership program? Learn more here: https://socialschool4edu.com/ MORE RESOURCES Free Video Training: Learn the simple secrets behind social media for K12 schools! Sign up for our free e-newsletter - click here www.SocialSchool4EDU.com

From "Mastering Social Media for Schools"

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