Mastering Social Media for Schools

Updated: 12 May 2025 • 267 episodes
www.socialschool4edu.com

Do you manage social media for a K12 school? Then this podcast is for you! Struggling to find time for social media? Wondering why people won’t engage on your Facebook page? Can’t get content from your staff? Trying to get students to follow your Instagram Stories? These are just some of the big struggles that #SocialSchool4EDU CEO and social media storyteller, Andrea Gribble, digs into on the Mastering Social Media for Schools podcast. In addition to exclusive interviews and step-by-step strategies, each episode is designed to inspire and empower you on your journey to master school social media! This podcast is meant for anyone in K12 education - public schools, private schools, charter schools, online schools, tech/career centers - we serve them all! Grab insight into what’s working in hundreds of schools based on the experience of Andrea and her team. They directly manage more than 90 school districts, and coach/mentor more than 200 other schools. But Andrea didn’t always know what worked. When she started her business in 2014, she wished she had someone helping her answer questions like: What platform should I start with? How important is my school hashtag? Should every school in my district have its own Facebook page? What kind of videos do best? How do I represent everything that is going on in my school when I’m only one person? You’ll discover why thousands of educators follow Andrea’s advice on social media and even have fun while listening. Hit “subscribe” and get ready to master social media for your school!

Show episodes

Amanda Materre from Alief ISD is on a mission—and it involves storytelling, strategy, and a whole lot of heart. In this episode, Amanda breaks down how she’s using AI tools to streamline communication, empower educators, and show up more authentically online. Whether you’re short on time or struggling to collect great

39 min
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Your school’s brand is more than a logo—it’s how your community connects with your story. In this episode, Andrea chats with Kelly May from CEL Marketing PR & Design to break down a 10-item checklist to ensure your brand is ready for social media. From templates to accessibility, you’ll walk away with practical tips yo

41 min
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In this episode, you’ll hear from Lisa Streckert at St. Croix Lutheran Academy in Minnesota and learn her best tips for successful school storytelling on social media.Consistency Builds Engagement: Posting daily and encouraging simple interactions from parents and teachers can lead to strong, consistent engagement, eve

32 min
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Extra, extra—scroll all about it! Former journalist turned school communicator Daniel Langhorne shares how his newsroom background helps him uncover and celebrate the best stories at Sage Hill School in Newport Beach, California.Timeliness and authenticity matter! Learn why Daniel and his team treat school PR like a sm

Managing social media for your school shouldn’t feel overwhelming—good news, there’s a better way! In this episode, we dive into expert insights and a powerful tool that can help you streamline your process and save time.  Tune in to learn:The Evolution of Social Media Management – How a journalist-turned-expert helps

Building Trust and Credibility in School Communications - School PR is more than marketing; it’s about strategic storytelling and transparency to build trust. Sandra shares how her district rebuilt trust after a failed bond project, leading to a 71% approval on the next vote.Overcoming Impostor Syndrome in School PR -

44 min
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