Jodi Krangle & Corey Dissin , Audio Branding

Interview with Brand & Marketing Motivator, Corey Dissin - Part 2

15 Apr 2020 • 25 min • EN
25 min
00:00
25:05
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In the second part of my interview with Corey Dissin, we discussed the three elements to every spot and how to build a successful audio brand for audio talent. Corey and I also talked about:How a voice talent is not a voice talent (yes, that caught me off guard, too!)The difference between the types of voices that would be used in, for example, a horror movie trailer versus those that would be used in a Disney movie trailerThe demand for audio content and how podcasting has risen in popularityWhat Rudy Gaskins meant when he said, “Branding is both a noun and a verb.”How, for most voice talent, there’s more to the brand than just their voiceThe only difference between social media, broadcast television, a movie theater, the radio, and a streaming serviceHow reading copy is a skill for voice talent—not their professionWhy some people need to fire themselvesSome of the topics Corey covers in his Go Get It podcast and One More Round podcastHow social media is like being Pete Rose and George ForemanThe importance of making 99 enemies in salesThe long shelf life of podcasts and other aspects that make podcasting so powerful What Corey has been up to lately and the feedback he’s gotten so far You can find more on Corey Dissin at http://www.coreydissin.com . You can also find his Go Get It podcast at https://coreydissin.com/podcast and his One More Round podcast at https://coreydissin.com/one-more-round . This episode was very skillfully made to sound beautiful by the talented Humberto Franco (http://www.humbertofranco.com/). Would you consider reviewing the Audio Branding Podcast? If so, here's the Apple Podcast link: https://podcasts.apple.com/podcast/audio-branding/id1489042453 And if you like what you hear (and read!) - please do share it with anyone you think might be interested. Thanks so much! This podcast uses the following third-party services for analysis: OP3 - https://op3.dev/privacy

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