Anatomy of Breakthroughs & the Art of Getting Unstuck (ft. Adam Alter)

🎙️ Welcome to another riveting episode where we sit down with some of the most fascinating minds shaping the future. Today, we"re thrilled to have with us Adam Alter, renowned Professor of Marketing at New York University’s Stern School of Business and New York Times bestselling author. Adam is a thought-leader in the field of judgment, decision-making, and social psychology, with a keen interest in how subtle environmental cues impact our cognition and behavior. His latest book, released this past May, is Anatomy of a Breakthrough: How to Get Unstuck When It Matters Most. In this episode, we"re giving you a taste of the book. We dive deep into Adam"s insights on the human tendency to quit just before breakthroughs, turning threats into challenges, and the evolving dynamics of borrowing in the realm of innovation. We"ll also explore the paradox of rigidity in the creative process, the significance of age and experience, and the invaluable role of diversity and nonredundancy in sparking breakthroughs. As we uncover these intriguing topics, we"ll also grapple with the question of whether being "stuck" is a matter of fate or just a phase. This conversation is guaranteed to shift your perspective and arm you with strategies to leverage in the face of your own challenges. So, whether you"re an executive in the tech industry, a forward-thinking innovator, or someone intrigued by the psychological intricacies of success, this episode promises a wealth of knowledge. Prepare to be inspired as we tap into the brilliant mind of Adam Alter. 🎧 Let"s get started!