Todd Henry & Jim McKelvey , Daily Creative with Todd Henry

Building An Innovation Stack (with Jim McKelvey)

26 Apr 2021 • 30 min • EN
30 min
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Imagine sitting in a cab in New Orleans as the driver pulls out a small device, hooks it up to his phone, and begins raving about how excited he is to be able to take credit cards for the first time. Now, imagine that you are the co-founder of the company that made it possible. Jim McKelvey is the co-founder of Square, a company that has opened a door for small businesses to take credit cards simply and securely. He’s also the author of a new book called The Innovation Stack in which he shares the core principles by which effective companies develop products that resonate deeply in the marketplace. In this interview, we discuss the founding of Square, that an innovation stack is and why it’s important, and what he’s learned from companies such as Southwest Airlines and IKEA about gaining a footing in a crowded marketplace. Mentioned in this episode: Please Support Our Sponsors: Butcherbox: EarnIn: Download EarnIn on the Apple app store or Google Play

From "Daily Creative with Todd Henry"

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