#67 The Secret to Effortless Marketing? It’s Something You Already Do - Marketing Mindset Shift #1

Welcome to the first episode of our Marketing Mindset Shifts for Entrepreneurs series! If you've ever thought, “I’m not a marketer”, think again. In today’s episode, Vivian Kvam is flipping that belief on its head. You’re already a marketing expert—you just don’t know it yet! Marketing isn’t about complicated strategies, algorithms, or fancy ads. At its core, marketing is storytelling, and you tell stories every day—whether it’s recommending a restaurant, convincing your kids to eat veggies, or sharing your latest great find with a friend. By the end of this episode, you’ll walk away with:  ✅ A new perspective on marketing that makes it feel natural and effortless  ✅ Real-life examples of how you’re already using marketing skills in your daily life  ✅ A FREE resource to help you uncover your most powerful business stories! 📌 Grab your free download here: thetandemworks.com/promptyourstory. Next Episode:  We’ll tackle Marketing Mindset Shift #2, another powerful shift that will change how you approach marketing. Don’t miss it! 👉 If this episode resonated with you, I’d love to hear from you! Tag me on Facebook or LinkedIn, or shoot me an email. Let’s keep the conversation going! 🔔 Subscribe & leave a review to support the show!  Go to RateThisPodcast.com/ridingtandem and follow the simple instructions. Unpacking this episode min by min:  00:00 Introduction to Marketing Mindset Shifts 01:19 Reframing Marketing as Storytelling 05:39 Recognizing Your Natural Marketing Skills 12:44 Finding and Crafting Your Business Stories 16:05 Conclusion and Next Steps Related Episodes: #54 Connecting Through Stories For Business and Non-Profits with Jeremiah Tittle and Vivian Kvam #62 8 Game-changing mindset shifts every entrepreneur needs to make for business success #26 Mastering the Art of Brainstorming: Fueling Small Business Growth #18 Overcoming fear and betting on yourself - a candid conversation with Marianne Chance Vivian Kvam:LinkedIn - https://www.linkedin.com/in/viviankvam/Email Vivian - vkvam@thetandemworks.com Reach out! Send your feedback and comments with this survey. Book a 1:1 Mentoring Session with Vivian here: https://550683.17hats.com/p#/scheduling/tbdbfdcsnbtngdfzkgwkrrgcbwcdcrct Tandem Works Team:Facebook - https://www.facebook.com/TandemWorksTeamInstagram - https://www.instagram.com/thetandemworks/Email the team: RidingTandem@thetandemworks.com Send your feedback and comments with this survey.  FREE RESOURCES  Shop Our Favorite Tools and Things here https://thetandemworks.com/our-favorite-things Receive the latest news, encouragement and inspiration from Vivian to your inbox by signing up here https://thetandemworks.com/newsletter-sign-up Riding Tandem with Vivian Kvam A podcast from Tandem Works Email the team: RidingTandem@thetandemworks.com