5 Best Podcast SEO Practices to Rank at the Top of Apple and Spotify Search | Irène Picco, Ausha

One in two podcast listeners discover new shows through search inside Apple and Spotify… which means, if your show isn’t showing up in search, you’re handing half your audience to someone else. In this episode, we’re fixing that. I’m back in the studio with Irene Picco from Ausha to share the 5 best Podcast SEO practices that get your show ranking where listeners are already looking for content like yours, so every episode becomes a shortcut that helps your ideal listeners find you faster.  So if you want your show to be the one listeners see first when they’re searching for what you teach, hit play and let’s dive in. 0:54 – The Real Reason Half of Your Potential Audience Can’t Find You  7:41 – How to Spot the Best Keywords to Get Found by the Right Audience 14:08 – Broad Keywords vs. Niche Keywords (and Why You Need Both)  21:34 – Where to Put Podcast SEO Keywords for Maximum Ranking Power 28:50 – How to Stay in the Top 5 in Apple & Spotify Search Once You Get There  Episode Links:Podcast SEO Mastery Course Done-for-You Podcast SEO DIY with Ausha  Other Episodes You’ll Love:3 Signs Your Podcast SEO Is Paying Off41% Podcast Growth in 30 Days With Podcast SEO. Here’s How. Why Podcast SEO Makes It Easier Than Ever for Niche Shows to Get Discovered    → This episode was recorded on the Deity VO-7U Support the show Liked this episode? Share it with a fellow podcaster! Love this show? Say thanks by leaving a positive review. Want a podcasting growth strategy tailored to your show? Schedule a 1:1 Podcasting Audit with Courtney. Register for Courtney"s Podcasting Workshop: How to 10x Your Podcast Growth This Year Curious about PodLaunch®? Book a Demo to see if our podcasting mentorship is the right fit for you and get the podcasting advice you need to grow your podcast. Connect with Courtney: Linked In | Instagram | PodLaunch HQ ©Ⓟ 2018–2025 by Courtney Elmer. All Rights Reserved.