Insider Secrets to a Top 100 Podcast with Courtney Elmer | Podcasting Strategy for Business Growth

Updated: 02 Oct 2025 • 365 episodes
www.podlaunchhq.com

This isn’t another “share great content and stay consistent” podcast about podcasting. We’re breaking down 15,000+ hours of study into what top hosts do differently to create bingeworthy podcasts that convert.            Hosted by Forbes- and Rolling Stone-featured podcast psychology expert and Webby Awards judge Courtney Elmer—who’s helped over 70+ hosts launch Top 100 shows—you’ll get the tools and strategies other shows won’t dare to share. Expect unfiltered coaching, behind-the-scenes breakdowns, and the kind of “why didn’t anyone tell me this sooner?!” advice to help you build a podcast your future clients can’t stop bingeing (and buying from).            So if you’re ready to break out of “less-than-200-download-per-episode” jail and stop settling for downloads that don’t reflect your effort—or you want to launch a podcast that positions you as an authority in your niche and drives real revenue—welcome to the podcast that’s about to change the game for you. Hit play and let’s dive in.              Popular Guests Include: Jordan Harbinger, John Lee Dumas, James Cridland, Tom Rossi, Jeremy Enns, Kevin Chemidlin, Dave Jackson, Alex Sanfilippo, Seth Silvers, Stacy Tuschl, Kate Erickson, Grant Baldwin, Hal Elrod, Gay Hendricks, Brandon Lucero, James Wedmore, and more.              Popular Episode Topics Include: Podcasting for Business Growth, Starting a Podcast, Podcast Audience Growth, Podcasting for Profit, Podcasting Psychology, Increasing Listener Engagement, Creating Bingeworthy Podcast Content, Lead Generation Through Podcasting,  Business Podcasting, Ranking Your Podcast in The Top 100, Podcast Launch Strategy, Podcast Monetization Strategies, Podcast Messaging, Podcast Positioning

Show episodes

One in two podcast listeners discover new shows through search inside Apple and Spotify… which means, if your show isn’t showing up in search, you’re handing half your audience to someone else. In this episode, we’re fixing that. I’m back in the studio with Irene Picco from Ausha to share the 5 best Podcast SEO practic

21 min
00:00
21:10
No file found

41% more downloads in just 30 days. No podcast ads. No podcast guesting sprint. Just Podcast SEO done right. In this episode, I’m joined by Irene Picco from Ausha, widely recognized as the global leader in tracking podcast SEO performance. Irene and I first unpacked this data live from stage at Podcast Movement, and no

21 min
00:00
21:33
No file found

“Just stay consistent and make great content” is the podcast industry’s favorite advice, and it’s exactly why most shows never grow. It doesn’t matter how good your content is if no one can find it. And if your podcast isn’t showing up in search, you’re missing out on 54% of the listeners who are finding new shows that

19 min
00:00
19:25
No file found

Taylor Swift’s engagement dominated headlines, but the real story is what it revealed about fan psychology. To outsiders, it might look like an obsession. In reality? This "crazy" fan behavior all boils down to simple human psychology. And it’s the same psychology you can use to get your listeners binging your podcast

22 min
00:00
22:44
No file found

Taylor Swift’s engagement isn’t just celebrity gossip, it’s the biggest podcast marketing lesson of the year. Swifties aren’t only streaming her music, they"re buying the exact Ralph Lauren dress she wore in her engagement photos and crashing ticket servers because they feel like they know her (even though in reality,

11 min
00:00
11:21
No file found

You’ve niched down (at least, you think you have). You’ve defined your ideal listener, picked a category, maybe even reworked your show description and cover art (twice). But deep down, you’re wondering… have I niched down too far? Or not far enough? In this Fix My Pod session, I help Anthony uncover the subtle red fla

26 min
00:00
26:15
No file found