Product Mastery Now for Product Managers, Leaders, and Innovators

468: Discovering the heart of innovation Part I – with Merrick Furst, PhD

18 Dec 2023 • 39 min • EN

How product managers can create authentic demand Today we are visiting the topic that is at the heart of this podcast—creating products customers love. To do that, we are joined by one of the co-authors of the new book The Heart of Innovation: A Field Guide for Navigating to Authentic Demand. Our guest is Dr. […]

From "Product Mastery Now for Product Managers, Leaders, and Innovators"