374: The Buyer’s Mind- Why People Don’t Say Yes and How to Change That

On this solo episode: Stacey explains that people rarely say “no” because of price or logic; they say no because their brains don’t feel safe enough to say yes. Key Takeaways: -Sales isn’t logical. Sales is biological. -Confused minds don’t buy. -Certainty is contagious. Tweetable Quotes: "When the nervous system relaxes, their wallets can open because the brain finally says it’s safe to move forward." -Stacey O'Byrne "Closing isn’t about getting someone to say yes; it’s about helping them feel ready to say yes." -Stacey O'Byrne "Your job isn’t to fix the buyer; it’s to fix the environment. Remove the risk. Build safety. Replace pressure with curiosity." -Stacey O'Byrne Resources: Instagram: @pivotpointadvantage Free Strategy Session: text Success to 646.495.9867 Schedule a 15-minute call with Stacey: http://pivotpointadvantage.com/talktostacey If you’re ready to take yourself and your business to the next level and are interested in a coaching program that will get you there check out: http://pivotpointadvantage.com/iwantsuccess  Join an interactive environment to help you build the success you’ve always wanted with other like-minded, success-driven entrepreneurs, business owners, and sales professionals: https://facebook.com/groups/sellwithoutselling