371: The Psychology of Buying: Why People Say No (and How to Get to Yes Without Selling Hard)

20 Oct 2025 • 24 min • EN
24 min
00:00
24:28
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On this solo episode: Stacey explains that effective sales come from creating emotional safety and trust, not pressure or persuasion. She discusses how the human brain responds to fear and uncertainty in buying situations, emphasizing the importance of empathy, alignment, and clarity over tactics. Key Takeaways: -Your energy matters more than your pitch. -People buy possibilities — not products. -Where safety exists, trust can grow. Tweetable Quotes: "The universe doesn’t send you who you want; it sends you who you are." -Stacey O'Byrne "When a person feels uncertain or pressured, their amygdala lights up like a Christmas tree. It’s the same response you’d get if you were being chased by a lion — they’re not processing logic, they’re escaping discomfort." -Stacey O'Byrne "People don’t say no because they don’t want what you’re offering — they say no because their brain doesn’t feel safe saying yes." -Stacey O'Byrne Resources: Instagram: @pivotpointadvantage Free Strategy Session: text Success to 646.495.9867 Schedule a 15-minute call with Stacey: http://pivotpointadvantage.com/talktostacey If you’re ready to take yourself and your business to the next level and are interested in a coaching program that will get you there check out: http://pivotpointadvantage.com/iwantsuccess  Join an interactive environment to help you build the success you’ve always wanted with other like-minded, success-driven entrepreneurs, business owners, and sales professionals: https://facebook.com/groups/sellwithoutselling 

From "Sell Without Selling"

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