310 | Focus, Profit, and Long-Term Success | with Sean Agatep

Sean is a brand owner/operator & has a specialty in building teams & processes efficiently. Originally from Seattle, he spent 5 years living in China living (breathing) product development & supply chain, and now is based out of San Diego, CA. In This Conversation We Discuss:[00:45] Intro[01:17] Chasing opportunities abroad after graduating[02:30] Navigating the challenges of crowdfunding campaigns[03:27] Diagnosing messaging from top campaigns[04:32] Leveraging early opportunities in crowdfunding[05:12] Owning the responsibility for product-market fit[06:11] Prioritizing proven experience over potential[07:35] Valuing brand reputation over chasing trends[09:25] Tinkering with Shopify from the very beginning[10:36] Expanding product lines with complementary items[11:15] Episode sponsors: StoreTester and Intelligems[14:29] Understanding the challenges of apparel & soft goods[15:47] Establishing your product's value before launching[16:20] Embracing the long route to perfecting new products[17:03] Recognizing different customer behaviors across products[18:01] Surveying customers to guide product expansion[19:04] Realizing that customer bases differ by product[20:00] Figuring out if new products fit your brand[20:53] Managing the shift from top-line to profit focus[22:51] Restructuring for lean growth and profitability[24:28] Operational strength through offshore hires[26:31] Rethinking outsourcing for quality and value[28:06] Value through global workforce opportunities[29:34] Exploring Vincero and Tidal’s offerings Resources:Subscribe to Honest Ecommerce on YoutubeTimeless pieces, modern style, premium performance vincerocollective.com/Follow Sean Agatep linkedin.com/in/sagatep/Founder-led headhunting and staffing solutions hiretidal.com/Book a demo today at intelligems.io/Done-for-you conversion rate optimization service storetester.com/ If you’re enjoying the show, we’d love it if you left Honest Ecommerce a review on Apple Podcasts. It makes a huge impact on the success of the podcast, and we love reading every one of your reviews!