13 min
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13:50
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Midlife entrepreneurs aren’t playing by the old rules - and your business strategy shouldn’t either. In this milestone episode, The Encore Entrepreneur officially becomes The Midlife Business Academy - a podcast designed specifically for business owners in their 50s, 60s and beyond who are building smart, sustainable, purpose-driven businesses that fit their lives now. Why the change? Because the conversations midlife entrepreneurs need are different: You’re not just launching - you’re refining. You’re not chasing hustle - you’re creating freedom. You’re not looking for gimmicks - you want strategy that respects your experience. This episode shares the why behind the shift, what’s changing (and what’s not), and how the new direction is built around the realities of growing a business in midlife - when your time, energy, and priorities look a lot different than they did at 30. In this episode, you’ll discover:  Why traditional business advice often misses the mark for midlife entrepreneurs How the market has shifted—and what that means for your next chapter What to expect from the Midlife Business Academy going forward Why “I’m not tech-savvy” is not a reason to hold back What kind of freedom midlife business owners actually want Whether you’ve been building for years or just getting started again, you’re not too late. You’re right on time. This isn’t just a rebrand. It’s a realignment - with you at the center. Resources & Mentions: Book a Profitable Path Blueprint Call – for midlife entrepreneurs ready to build a business that fits Next up: “Top Lessons from 300 Episodes” - insights, truths, and takeaways you won’t want to miss If this episode resonates, share it with a fellow business owner who’s ready to stop hustling and start building with intention.

From "Midlife Business Academy - Business strategies for midlife entrepreneurs ready to grow and get more clients."

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