The Encore Entrepreneur: Business Tips and Strategies for Midlife Service Providers and Coaches
The Encore Entrepreneur offers business tips and strategies for midlife business owners. coaches, consultants and solopreneurs. Whether you're facing digital overwhelm, navigating new technology, or battling imposter syndrome, this podcast simplifies business, marketing, and entrepreneurship, making it accessible and actionable. Educational, motivational, and fun episodes offer guidance to help turn experience into success. If you remember typewriters, carbon paper, and bag phones, you're in the right place to help you build your dream business. The podcast episodes cover business strategies and tips including: *Branding and Visibility Through Speaking or Podcasts *Processes and Techniques to Grow Your Business *Identifying Your Ideal Client and Strategies to Attract Them *Using Social Media Platforms Effectively to Grow Your Business *All About Lead Magnets and Email Funnels and More! Each week a guest is featured sharing a tip, tool or expertise for growing your business. A companion episode will take a deep dive further into the theme for the week. Join us as we keep your marketing and business simple! And remember... it's never too late to build the business of your dreams!
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In this podcast episode, Lori delves into the intricacies of credit card processing for businesses, particularly coaches and consultants. Emphasizing the importance of selecting the right provider, the speaker shares personal experiences and practical advice on navigating fees, ensuring good customer support, and under
In this episode of "The Encore Entrepreneur," Lori interviews Derek Chard, owner of TWC Payments, to explore the complexities of credit card processing for small business owners, particularly coaches and consultants. They discuss the importance of understanding fees, transitioning from platforms like PayPal to traditio
256: Get Seen, Get Known: Proven Techniques for Entrepreneurs to Enhance Their Visibility
In this podcast episode, Lori Lyons emphasizes the critical importance of visibility for entrepreneurs in the digital age. She discusses how a strong online presence can attract clients, establish credibility, and differentiate businesses from competitors. Lori shares practical strategies for enhancing visibility, incl
In this episode of The Encore Entrepreneur Podcast, Lori interviews Virginia Parsons, a visibility expert and owner of Media Spotlight Marketing. Virginia shares her journey from clinical hypnotherapy to digital marketing, emphasizing the importance of strategic visibility for entrepreneurs. She discusses her unique li
In this episode of The Encore Entrepreneur: The Encore Stories Edition, Lori welcomes Molly Mahoney, founder of The Prepared Performer. Molly shares her journey from Broadway performer to business coach and content creator. She discusses her transition from musical theater, including performing in shows like Chitty Chi
Today Lori talks about the pivotal role of professional photography in enhancing a business's online presence. She emphasizes that high-quality images are crucial for brand perception in the digital age. Lori provides guidance on selecting a photographer who aligns with your brand, discusses various photography types l
