215. Behind the Scenes: How I Produce Authority-Building Podcasts for Clients

Today, I’m taking you behind the scenes of what it actually takes to create an authority-building podcast, through the lens of my work as a podcast producer for organizations and other established shows. If you’ve been thinking about starting a podcast or turning your existing one into a real authority-building asset, this episode will give you a look at what it actually takes. In this episode, we cover:    (00:00) Introduction (02:09) Stage 1: Pre-Production (08:58) Stage 2: Recording  (11:44) Stage 3: Editorial Post-Production  (15:19) Stage 4: Technical Post-Production   Connect with Cheryl Lau   Website: https://cheryllau.com  YouTube: https://www.youtube.com/@cheryltheory  Instagram: https://www.instagram.com/cheryltheory LinkedIn: https://www.linkedin.com/in/cheryllau ANNOTATIONS - The Newsletter    The edits that got cut from the podcast. Every interview on EDIT HISTORY runs about 60 minutes. But less than 40 minutes makes it into the final cut. This newsletter is where the rest live. ANNOTATIONS is where I share the 33% I left behind — and the insights that came after we stopped recording. Subscribe at: https://cheryllau.com/email  Contact   Please email hello@cheryllau.com for business inquiries.