The Thought Leader Club | Content Creation & Personal Brand Strategy For Side Hustles and Entrepreneurs

Updated: 10 May 2024 • 190 episodes
cheryllau.libsyn.com/rss

This thought leadership podcast is for online entrepreneurs, personal brands, and side hustlers who are ready to increase their visibility, build an audience, and become a recognized name in their industry. You will learn how to make money online and be a consistent and prolific content creator as a service-based entrepreneur, coach, podcaster, author, or speaker. Do all this while maintaining work-life balance so you can quit traditional career paths (and what others expect of you) in order to pave something truly exceptional. In each episode, thought leadership coach Cheryl Lau shares candid lessons, thought-provoking perspectives, and actionable tips and strategies to build a body of work that lets you grow a successful online business and create a lucrative personal brand. I want to help you grow your online business, provide value to your clients, and work through any insecurities that come up in your entrepreneur journey. It’s time to start taking inspired, consistent, and prolific action and become known for your unique thought leadership, ideas, story, and expertise. About Your Host I’ve quit two prestigious career paths (law school and PhD/academia) to pave my own entrepreneurial career. I literally went from being the Asian parent’s dream child to their biggest disappointment. Yet, since starting my business and brand in 2019, I’ve forged a new path and created a business & career that not only makes me proud… but also makes my parents proud. In just a few years, I’ve been featured on the TODAY Online, spoken on the CNA 938 radio, and have held workshops for the University of Toronto - Victoria College, the Tzu Chi Humanistic Youth Center, and the Asian Wander Women to name a few. My podcast, The Side Hustle Club (Now known as The Thought Leader Club), was also the recipient of the 2023 Golden Crane Award (from the Asian American Podcasters Association). All of this was only possible because I put myself out there and am now known for my unique thought leadership, I’ve built a body of work that compels best-fit clients to work with me, and I’ve ultimately built a business & career that I’m so, so proud of. I’m ready to help you do the same. Your Next Steps Join us in the next cohort of the Thought Leader Club - A 4-month weekly 1:1 and community program. This is THE room to: ✨ Start putting in the reps to create your thought leader career and become prolific and consistent at building thought leadership. ✨ Build a body of work that lets you become known for your unique thought leadership, your story, and how amazing you are at what you do. ✨ And ultimately set yourself up for making your 1-3 year dreams a reality. Details available at https://cheryltheory.com/program We’ll then book a discovery call to make sure that the program is the best fit for you and we can onboard you as early as next week. Book a discovery call here: https://calendly.com/cheryltheory/60-minute-call Sounds good? Awesome. Let’s get to work. Instagram: @cheryltheory LinkedIn: https://www.linkedin.com/in/cheryllau Website: www.cheryltheory.com (This show is previously known as The Side Hustle Club Podcast)

Show episodes

On episode 170 of The Thought Leader Club Podcast, we cover:  - The changes you can implement right away to move closer to your dream solopreneur lifestyle - Scheduling mandatory time-off for rest - A breakdown of a week in the life of Cheryl's chill AF solopreneur lifestyle    💻 FREE MASTERCLASS 💻   Learn the 6 tool

33 min
00:00
33:24
No file found

As a full-time entrepreneur, it’s easy to fall into the trap of overworking and therefore lose work-life balance and be prone to burnout. At this phase of your business, it is important to have the time management tools, support systems, and habits that match your capacity and preferences so you can continue building a

32 min
00:00
32:18
No file found

For many side hustlers, learning how to manage your time to maintain work-life balance is top priority. This is vital to not just the success of your solopreneur business and personal brand, but also to your overall wellbeing.    On episode 168 of The Thought Leader Club Podcast, we cover:  - What do you need to do for

30 min
00:00
30:46
No file found

Whether you’re thinking of quitting a high paying job, starting a business, or wanting to become a successful content creator, there’s probably a lot of pressure on you to stay in a traditional career path and NOT pursue your big, audacious dreams… Especially if you’re an Asian woman.    Growing up with Asian parents t

21 min
00:00
21:38
No file found

In this BONUS Q&A episode, I answer the following questions: What is your weekly (or monthly) content creation routine? (Ex. 2 instagram posts, 3 stories, 1 podcast and 1 email)? What’s the best piece of advice you either were given or you learned along the way that would be helpful for someone new to entrepreneurship?

25 min
00:00
25:59
No file found

In the past 5 years, I’ve learned many core lessons on how to build thought leadership and be a successful solopreneur. These lessons allowed me to not just quit my job (PhD) and make money online through my coaching business, but also create work life balance and build my dream lifestyle as a solopreneur & podcaster.

28 min
00:00
28:35
No file found