
EDIT HISTORY | Successful entrepreneurs & creators revisit, review, and roast the content that got them to where they are
If you’ve been creating content online for a while now, then chances are, there is content you’ve posted a year ago where you look back at and cringe 😳 Now you’re thinking “Should I just archive or delete this?” You might think this is just you, but every entrepreneur and creator feels this way - even the biggest and most successful ones. On EDIT HISTORY, we speak with entrepreneurs and creators to take a look at their past content to dissect the content they no longer resonate with - And why 👀 We will revisit past ideas and discuss how we would reinterpret, revise, or critique this content so you can get actionable insights into what to do (or what NOT to do). Every episode is a case study where you get to learn how to think critically about your own content strategy. In addition to the content critiques, we’ll explore how entrepreneurs and creators experience, process, and work through the inevitable insecurities that creating content online exposes all of us to — from comparisons and competition to FOMO and self-doubt — and create content that both works for their business, and is truly, authentically them. Creating online isn’t easy. But by examining the edit history of successful entrepreneurs and creators, we can learn how to navigate the challenges, develop our unique voice, and ultimately create content, a business, and a life that we’re proud of ✨✨✨ EDIT HISTORY was previously known as The Side Hustle Club (2023 Golden Crane Award winner) and The Thought Leader Club 2024 (Asia Podcast Awards finalist).
Show episodes

201. When you want to build authority as a content creator (Edit out imposter syndrome)
The truth is, authority isn’t given; it’s built. It happens when you keep showing up, refining your message, and sharing what you know, even when self-doubt creeps in. Authority isn’t about knowing everything—it’s about taking up space, speaking up, and leading the conversation instead of waiting for permission. But mo
A few months ago, I didn’t know what to do with my podcast. After years of podcasting, I felt stuck. The growth wasn’t where I wanted it to be, I felt like I had run out of things to say on the show. And I even briefly toyed with the thought of - Is this the end of podcasting for me? But, instead of walking away, I dec

199. When you follow what everyone else is doing (Edit out generic branding to stand out)
In a world where we are bombarded with content and marketing from businesses and brands, how do you make sure yours stand out? And how do you build a brand that stays relevant—not just today, but for years to come? This is exactly what we explore on this episode of EDIT HISTORY. Our guest today is Jasmine Haitalani, wh

198. When you hold back on what you want to say (Edit out fear of what people will say to resonating with your audience)
There’s a moment we all face—the hesitation before hitting ‘post.’ The fear of saying the wrong thing. The pressure to appear polished, professional, perfect. But what does it really take to show up online—not just to be seen, but to be fully yourself? Our guest, Susan Hyatt, knows this better than most. She built her

197. When you have the right content strategy but it feels off (Edit out the “should’s” to create the right business for you)
As an entrepreneur or content creator, there’s always pressure to focus on what makes “strategic business sense.” But what happens when those so-called “smart” decisions start to feel anything but right? In this episode, Jeremy Enns shares his journey through podcasting and business strategy. We revisit his business-al

196. When you feel like a newbie entrepreneur (Edit out the need to appear professional and start building real expertise)
As entrepreneurs, we’ve all thought at one point: “If I don’t come off as professional, no one will take me seriously. They’ll think I’m a newbie, and I won’t be able to sign clients or grow my business.” But here’s the truth: looking professional alone won’t cut it. In this episode, Rae Fung and I revisit a past video