211. How to build a career from your personal brand (Edit out comparisons & feeling discouraged) (Dr. Gertrude Nonterah)

Sometimes, silence comes at a cost. It shows up in missed job offers, overlooked talents, and years spent waiting for recognition that never arrives. Dr. Gertrude Nonterah grew up in a culture where you weren’t supposed to promote yourself - you waited for others to notice your brilliance. But after losing her job in 2018, she realized that hard work wasn’t enough. If she didn’t learn to speak up and share her story, she’d keep getting passed over. Today, Dr. G is the founder of The Bold PhD, where she helps graduate students and PhDs navigate careers beyond academia. She’s a medical communications professional with a Ph.D. in Microbiology and Immunology, and she has built a body of work that speaks for itself. In this episode of EDIT HISTORY, Dr. G shares what it really takes to build a career and a personal brand, especially when life doesn’t go to plan. From freelancing as a survival strategy to landing speaking gigs at Ivy Leagues, her story is a powerful reminder: Your consistency is your credibility. And if you’ve ever felt behind, discouraged, or tempted to give up, this episode is for you. Let’s dive in. In this episode, we cover:    (00:00) Introduction (02:05) Being passed over for opportunities  (04:41) Work ethic isn’t enough (06:16) Feeling helpless amidst unfair circumstances (11:18) Regaining power over your situation (15:27) Building a body of work (20:19) Not quitting = reliability  (23:26) Insecurities Dr. G faced (29:39) Your content is helping people  (34:22) Reviewing Dr. G’s past content (41:14) Take back control of your outcomes  (45:45) Actionable takeaways Connect with Dr. Gertrude Nonterah   Website: https://theboldphd.com/  Instagram: https://www.instagram.com/theboldphd  YouTube: https://www.youtube.com/@TheBoldPhD LinkedIn: https://www.linkedin.com/in/geenonterah/  Newsletter: https://view.flodesk.com/pages/63c76e31b4f015f30446ce4d  Connect with Cheryl Lau   Website: https://cheryllau.com  YouTube: https://www.youtube.com/@cheryltheory  Instagram: https://www.instagram.com/cheryltheory LinkedIn: https://www.linkedin.com/in/cheryllau ANNOTATIONS - The Newsletter    The edits that got cut from the podcast. Every interview on EDIT HISTORY runs about 60 minutes. But less than 40 minutes makes it into the final cut. This newsletter is where the rest live. ANNOTATIONS is where I share the 33% I left behind — and the insights that came after we stopped recording. Subscribe at: https://cheryllau.com/email  Contact   Please email hello@cheryllau.com for business inquiries.