2025 B2B Marketing: Trends, Tactics, and Predictions

28 Jan 2025 • 53 min • EN

The future of B2B marketing is here. What trends will define 2025? Which tactics will deliver measurable results? And how can you position your strategy to thrive in an ever-changing landscape? Join us for a panel discussion featuring top industry leaders as we explore the insights, tactics, and predictions you need to stay ahead. Meet the Panelists: Brad Diamandis – Vice President of Global Marketing at Configit Brian Austgen – Director of Demand Generation at Maxio Liam Collins – VP of Paid Acquisition at Cognism Your Host: Steffen Hedebrandt – CMO and Co-founder at Dreamdata What You’ll Learn: - Key trends shaping the B2B marketing landscape in 2025. - Tactics that work: Lessons from successful campaigns in 2024. - Strategies that are losing effectiveness: What worked in the past but may need to be rethought for 2025. - Bold predictions on the strategies that will dominate the market. - Practical advice to align your marketing plan with the evolving B2B buyer journey. This is your chance to hear from the experts, challenge assumptions, and gain the insights you need to prepare your team for success in 2025. Don’t miss it! Follow Brad Diamandis on LinkedIn: https://www.linkedin.com/in/bdiamandis/ Follow Brian Austgen on LinkedIn: https://www.linkedin.com/in/brianaustgen/ Follow Liam Collins on LinkedIn: https://www.linkedin.com/in/liam-collins-performance-growth-marketing/ Follow Steffen Hedebrandt on LinkedIn: https://www.linkedin.com/in/steffenhedebrandt/ Thanks for tuning in to the Attributed Dreamdata Podcast! We hope you enjoyed this episode as much as we enjoyed creating it. To stay updated on all things Dreamdata and B2B go-to-market: 👥 Follow us on LinkedIn: Dreamdata  💬 Join Our Community on Slack: Dreamdata Community  🎙️ Subscribe to Our Podcast: Don't miss out on future episodes! Follow us on Apple Podcasts or Spotify and leave us a comment or review.  🔗 Visit Dreamdata's Website to see how we can help you connect your marketing to revenue: Dreamdata.io 

From "Attributed - A podcast by Dreamdata"

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