Attributed - A podcast by Dreamdata

Join us for another episode of Attributed. We’ll be talking about the ever-evolving role that B2B creators play in driving revenue. LinkedIn was not built for creators in the first place, but now a lot of people have a voice on this platform that people enjoy listening to! During this conversation, we will meet with Da

Let's be honest, there’s a lot of confusion surrounding brand awareness in B2B marketing. If you're tired of the confusion, this one's for you. Join Liam Moroney, CEO of Storybook, and our own Steffen Hedebrandt for a straight-talking session to finally set the record straight. They'll cut through the jargon to show yo

How do you get positioning right for the stage your startup is at? Positioning is one of the most powerful—and misunderstood—growth levers for B2B startups. Get it right and you'll create a clear path to market traction, faster sales cycles, and investor confidence. Get it wrong, and you’ll struggle with long sales cyc

Join us for a session with Megan Bowen, CEO of Refine Labs, as she breaks down the “Brand. Demand. Expand.” framework, a proven approach to scaling B2B revenue in today’s market. Discover how leading companies are shifting away from outdated lead-gen tactics and embracing strategies that align with how buyers actually

We are joined by Alice de Courcy, CMO of Cognism, as she shares how using OKRs (Objectives and Key Results) can transform your marketing strategy. As a marketing leader at one of the fastest-growing B2B SaaS companies, Alice will teach us how she aligns OKRs with business goals to drive growth, foster collaboration, an

While creating compelling content is important, it's equally vital to ensure that it reaches your intended audience effectively. Join us as we dive into the world of content distribution and discover how to amplify the impact of your content marketing efforts. In this episode, we're thrilled to have Ross Simmonds, CEO