Attributed - A podcast by Dreamdata

Join us for an insightful hour with Justin Rowe, founder of Impactable, as we unpack the essential strategies for transforming LinkedIn Ads into tangible revenue. In 'LinkedIn Ads to Revenue: Your Multi-Channel B2B Playbook with Justin Rowe,' we'll dive deep into how to leverage LinkedIn Ads within a comprehensive, mul

Tired of marketing and ops teams working in silos? In today's dynamic B2B landscape, the synergy between marketing and operations is no longer nice to have – it's a necessity. When these teams align, magic happens: leads convert faster, budgets are optimized, and marketing's impact resonates across the entire organizat

How do you go from building the world’s largest wine app to creating a thriving YouTube channel with over 100,000 subscribers? Heini Zachariassen, Founder & Chairman of Vivino and host of Raw Startup, has done both—turning ideas into global successes. In this exclusive interview, Dreamdata CMO Steffen Hedebrandt dives

B2B buyers like to think they make decisions based on logic, data, and careful evaluation. But research shows that subconscious biases and psychological shortcuts play a significant role in business purchasing decisions. So how can B2B marketers use behavioral science to nudge buyers in the right direction? In this int

B2B marketers spend a lot of time thinking about the competition. But how much of it actually impacts your revenue—and how much is just noise? Some competitive insights help you win more deals, optimize campaigns, and sharpen positioning. Others are distractions that drain time and resources. In this session, Steffen H

Most B2B marketing focuses on capturing buyers ready to purchase right now. But what if 95% of your potential customers aren’t in the market yet? This isn’t just a theory, it’s backed by marketing science. Professor John Dawes, who coined the 95:5 Rule together with LinkedIn, joins us live to explain why long-term bran