189. Find the Hidden Friction in Your Customer Journey (Before It Costs You More Customers)
13 Nov 2025
• 23 min
• EN
Even the most well-intentioned brands have friction hiding in their customer journeys — small moments that quietly push ideal customers away. In this episode, Inclusive Marketing and Customer Experience Strategist Sonia Thompson reveals her Friction Finder Growth Audit framework to uncover and fix the hidden friction blocking your customer experience and limiting brand growth. Get the Inclusion & Marketing Newsletter -- www.inclusionandmarketing.com/newsletter
From "Inclusion and Marketing with Sonia Thompson"
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