184. The Science of Loyalty: Measuring Trust in Customer Relationships | Joe Folkman (Replay)

Stacy Sherman and psychometrician Joe Folkman dive into the crucial topic of measuring trust in business and leadership. They reveal an innovative approach using anonymous 360-degree assessments to accurately gauge trust levels. Learn why self-perceptions often differ from others' views, and how gender and organizational roles impact trust ratings. Discover the three pillars that predict 80% of a leader's trustworthiness and why even a single negative review can significantly affect trust. Plus, you'll gain practical strategies for evaluating customer feedback, employee engagement, and promise delivery as key trust indicators. By the end of this episode, you'll know how to quantify this elusive yet essential business asset. Learn more and subscribe to Newsletter for more insights at: