#108 – Network effects and startup growth strategies: James Currier, NFX

James Currier is an expert in a key ingredient behind the success of companies like Meta, Uber, and Amazon. The key ingredient? Network effects. They happen when a company"s product or service becomes more valuable as its usage increases. James has not only seen the growth of digital businesses but also created four successful venture-backed startups himself in the past couple of decades. Those endeavors were sold to companies like Monster and PayPal. His fifth company is the early-stage venture capital fund NFX (you got it: network effects). He"s currently a general partner there. Today, James advises top startups about how to build strong network effects to win – and win big. Today, James and I talk about:His journey as an entrepreneur and as an angel investor up to NFX;The discovery and the importance of network effects;And James" lessons for entrepreneurs looking at network effects when creating and scaling their startups. Building good sh*t in Latin America? Learn about how Latitud can help you at latitud.com Discover and pitch Latitud Ventures, your partner from 0 to 1 and beyond Sign up for our weekly newsletter for founder insights and some tough love And follow us on Linkedin / Instagram / Spotify to stay in the loop