106 - The Taylor Swift Effect: Marketing and Finding Your Travis Kelce

It was The Tortured Poets Department release day so Alyssa and Dakota got sidetracked into the Taylor Swift rabbit hole. No one can argue she is a marketing genius so two marketers discussing her excellence in that area is no surprise.  What is interesting is that Taylor has notoriously had a rough go on the relationship front, as seen in her lyrics but she may have found her “end game” which has eluded both Alyssa and Dakota to date.  As is their style, Alyssa and Dakota dig into the relationship wringer and wonder why it’s so difficult to find a man who can step up to meet them instead of always feeling they need to step down. Ladies Who Launch is a podcast for women entrepreneurs who want to run successful businesses without the “hustle.” ladieswholaunchpod@gmail.com Instagram: @ladieswholaunchpod Your Hosts: Dakota Kidby is owner of Social Centric, a digital marketing agency based in Calgary, Alberta.  Instagram: @socialcentricco Alyssa Berry is owner of Alyssa Berry Communications, a boutique public relations agency based in Calgary, Alberta.  Instagram: @aly_b_yyc