Jeremy Shere

Jeremy Shere, PhD

8 Interviews

Jeremy Shere's Interviews

Jeremy Shere & Jarie Bolander 25 Jan 2024 • EN

Crafting a great elevator pitch w/ Jarie Bolander

In our age of remote everything, the elevator pitch is a bit of an anachronism. When's the last time you pitched an idea in an elevator? But the concept is still relevant and important! If you're in marketing or sales, you need to be able to explain what you offer is a way that's succinct, clear, and compelling ... and

39 min
00:00
39:48
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Jeremy Shere & Jeff Greenfield 30 May 2023 • EN

Big changes in marketing attribution w/Jeff Greenfield

In this episode of The B2B Content Show, Jeremy Shere talks to Jeff Greenfield, Chief Executive Officer at Provalytics, a future-proofed ad measurement solution for marketing teams. Jeff discusses the future of ad measurement and what B2B marketers should be thinking about in terms of preparing for changes in the indus

25 min
00:00
25:53
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Our next guest is an entrepreneur, writer, creator, and marketer that has been podcasting since 2017. Jeremy Shere hosts both The B2B Content Show and The Pod Shop and is the Founder & CEO of Connversa. Jeremy shares why your show needs a strong point of view to stick out, the case for having a podcast prep call, and h

50 min
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50:42
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Jeremy Shere & Melanie Deziel 04 May 2023 • EN

Tips for repurposing content w/ Melanie Deziel

In this episode, host Jeremy Shere talks with Melanie Diezel, Chief Content Officer at StoryFuel and author of Prove It: Exactly How Modern Marketers Earn Trust. They discuss repurposing content in the B2B world and the importance of updating existing content rather than just creating more and more content. Highlights:

18 min
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18:23
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Jeremy Shere & Lisa Spinelli 21 Mar 2023 • EN

Finding the perfect content writer w/ Lisa Spinelli

In this episode of The B2B Content Show, Jeremy Shere speaks with Lisa Spinelli, Director of Content Strategy at Degreed, about the challenge of finding good writers for content marketing. They speak about what makes for good writing, the difficulty of finding writers with subject matter expertise, and more! Highlights

22 min
00:00
22:53
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Jeremy Shere & Ryan Craig 02 Nov 2021 • EN

Marketing to humans by being human in your marketing w/ Ryan Craig

Ryan Craig, Assistant VP of Marketing at Amerisure Insurance, talks about why “chest pounding” marketing doesn’t work anymore. Highlights:Shifting from focus on products to solving customers problemsMarketing to end users as well as decision makers Learn more about Amerisure Insurance Connect with Ryan Craig on LinkedI

23 min
00:00
23:37
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Podcasts with Jeremy Shere

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