A lot of thought leaders have written books, eager to get their insights out into the world. Yet many start the task without having a well-defined plan for what comes next!   Our guest today has literally written the book on writing thought leadership books! “Build a Better Business Book: How to Plan, Write and Promote

Minter Dialogue with Josh Bernoff Josh Bernoff is the author, coauthor, editor or ghostwriter of eight business books. He's published "Writing Without Bullshit" which Toronto's Globe and Mail called, "a Strunk and White for the modern knowledge worker." He was the coauthor with Charlene Li of "Groundswell" which was a

Josh Bernoff is an expert on how business books can propel thinkers to prominence. Book projects on which he collaborated have generated more than $20 million for their authors. Josh’s most recent book is "Build a Better Business Book: How to Plan, Write, and Promote a Book That Matters." He is also the author of "Writ

A conversation about the current state of marketing books with Josh Bernoff. Josh was recently on episode 449 to talk about his newest book, Build a Better Business Book: How to Plan, Write, and Promote a Book That Matters. A Comprehensive Guide for Authors, published by Amplify. Josh is an expert on business books and

Build a Better Business Book: How to Plan, Write, and Promote a Book That Matters. A Comprehensive Guide for Authors by Josh Bernoff About the Book: Your brain burns with a powerful idea worth sharing. Could writing a business book spread that idea, create real change, and launch your career on the path to visibility a

In this episode of the Duct Tape Marketing Podcast, I interview Josh Bernoff. He is the bestselling author or ghostwriter of eight business books and contributed to 50 book projects that have generated over $20 million for their authors. Josh was formerly Senior Vice President, Idea Development at Forrester, where he s