Brought to you by Linear—The new standard for modern software development. | Eppo—Run reliable, impactful experiments. | Pando—Always-on employee progression. — Gustaf Alströmer is a Group Partner at Y Combinator, where he’s worked with over 600 startups in his 6.5 years there. He’s also a fellow Airbnb alumnus and eve

How do you get your first customers? YC Group Partner & former Head of Growth at Airbnb, Gustaf Alströmer, gives tactical advice to answer this question for all kinds of companies — whether you're B2B or B2C — and discusses why it's important for founders to do sales early on. Apply to Y Combinator: https://www.ycombin

YC often says "talk to your users", but actually doing that is surprisingly tricky. YC Group Partner Gustaf Alströmer gives non-obvious advice on how to talk to both current and potential users, how to run a great user interview, and how to interpret the feedback in these conversations.   Apply to Y Combinator: https:/

Dan Hockenmaier is the founder of the growth strategy firm Basis One. Prior to Basis One he was the Director of Growth Marketing at Thumbtack. You can learn more at BasisOne.com. Gustaf Alströmer is a Partner at YC. Prior to YC he was the Product Lead for Growth at Airbnb. You can find Dan on Twitter @danhockenmaier an