Your Website Isn’t Just a Business Card—It Should Be Closing Sales with Philippa Gamse

17 Jun 2025 • 27 min • EN
27 min
00:00
27:34
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Sign Up with Metricool today! https://metricool.com/katie Are you only tracking sales but missing the bigger story your website is trying to tell you? This week on Rocky Mountain Marketing, we dive into the real power behind your website analytics with digital strategist and author Philippa Gamse. With 25+ years of experience and 500+ clients, Philippa knows exactly how to decode your data and turn it into profit-driving insights. We explore:The biggest mistakes business owners make with website dataHow to discover untapped revenue opportunities through segmentationWhat bounce rate is actually telling you (and what it’s not)How your About Page might secretly be the trust-builder you're overlookingWhy vanity metrics are misleading—and what you should measure instead If you're ready to turn your website into a conversion machine instead of a guessing game, this episode is a must-listen! Whether you’re getting traffic with no conversions, or you’re not sure what’s working at all, this episode gives you the tools to stop guessing and start growing. Hit play now and unlock the hidden insights already living inside your site. Want to go deeper? Grab Philippa’s book Website Wealth— https://a.co/d/eC5IBG3 Let’s make your website work harder and smarter—starting today. Visit Philippa Gamse's online: Website: https://websitesthatwin.com/ LinkedIn: https://www.linkedin.com/in/philippagamse/ Learn more about Katie and Next Step Social Communications: Speaking: https://katiebrinkley.com/ Website: https://www.nextstepsocialcommunications.com Linkedin: https://www.linkedin.com/in/katiebrinkley YouTube: https://www.youtube.com/channel/@rockymountainmarketing Instagram: https://www.instagram.com/iamkatiebrinkley/ Facebook: https://www.facebook.com/groups/socialprofitlab #WebsiteAnalytics #SmallBusinessGrowth #DigitalMarketingStrategy #RockyMountainMarketing #KatieBrinkley #WebsiteOptimization #PhilippaGamse #EntrepreneurTips Hosted on Acast. See acast.com/privacy for more information.

From "Rocky Mountain Marketing- Digital Marketing for Entrepreneurs"

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