Meta advertising has changed dramatically since iOS 14, but many advertisers are still clinging to their old targeting strategies and complex campaign structures. Jon shares his own painful evolution from stubborn micro-targeting advocate to algorithmic believer, and explains why resisting change will make you irrelevant.
From "The Pubcast with Jon Loomer"
Listen on your iPhone
Download our iOS app and listen to interviews anywhere. Enjoy all of the listener functions in one slick package. Why not give it a try?
Comments
Add comment Feedback