Your brand isn't boring, you're making boring decisions

11 Nov 2025 • 7 min • EN
7 min
00:00
07:50
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This episode of The Art of Entrepreneurship is for every founder or marketer who swears their industry is “too boring.” I hear it all the time: from insurance to logistics to compliance to manufacturing, brands saying they can't be bold because their industry just isn't fun. But here’s the truth: your industry isn’t boring. You might just be showing up that way. Tune in to learn why companies in so-called “boring” industries like Mailchimp, Gusto and ClickUp stand out—and how you can win by choosing to show up and be bold.If you like this episode, here are some others you'll enjoy.How to change the change-resistant w/ Bob Gaydos, CEO of Pendella: https://www.jackiehermes.com/podcast/bob-gaydosEvaluating new business ideas, making the leap & handling change w/ Marcus Murphy, co-founder and CEO of The Five Percent: https://www.jackiehermes.com/podcast/marcus-murphy 10 creative ways to distribute your content: https://www.jackiehermes.com/podcast/10-ways-to-distribute-your-content ✨ This podcast is produced in partnership with Accelity, a full-service marketing agency for bold people growing bold companies. If you're ready to level up your B2B marketing, check us out. → accelitymarketing.com  🎧 Catch up on past episodes, submit topic ideas, and learn more jackiehermes.com/podcast ⭐ Love what you hear? Please leave a 5-star rating on Spotify and on Apple Podcasts to help more entrepreneurs find the show. 📲 Let’s connect! LinkedIn: linkedin.com/in/thejackiehermes/ Instagram: @thejackiehermes TikTok: @jackie.hermes Website: jackiehermes.com

From "The Art Of Entrepreneurship"

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