
Wyndham’s Tech Advantage: CCO Scott Strickland on AI, Loyalty & Guest Experience
1013: Wyndham’s Scott Strickland on AI, loyalty, and how digital innovation is reshaping hospitality. In this episode of Technovation, Wyndham Hotels & Resorts Chief Commercial Officer and longtime CIO Scott Strickland joins Peter High to share how Wyndham is redefining hospitality with digital innovation, from its owner-first philosophy and the new Wyndham Gateway loyalty initiative to the creation of a guest engagement platform that powers mobile check-in, digital tipping, and personalized upsells; Strickland also discusses Wyndham’s $350M technology modernization journey, how it prepared the company for AI adoption, the role of data and personalization in shaping future guest experiences, the impact of user-generated content and micro-influencers, and practical leadership lessons for CIOs aiming to expand into broader commercial roles, proving that in hospitality, where there’s a Wyndham, there’s a way.
From "Technovation with Peter High (CIO, CTO, CDO, CXO Interviews)"
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