WS2056 Selling Buildings & Building Legacies: Real Estate Lessons from 2,349 Deals

In this explosive episode, commercial real estate legends Bob Knakal and Rod Santomassimo reveal the counterintuitive strategies that transformed their careers — from cold-calling for years to making bold moves during market downturns. Learn how top brokers think differently and create systems that generate consistent success.  Key Takeaways Persistence pays off – Consistent and strategic follow-ups can lead to a $179 million deal. Coaching multiplies success – Top performers invest in coaching, recognizing that an external perspective and structured guidance can unlock millions in potential earnings. Long-term thinking wins – Prioritize strategic, patient decision-making over quick transactions, viewing each move as part of a broader career and wealth-building strategy. Don"t miss these game-changing insights that could redefine your approach to real estate! Timestamps 0:00 Whitney introduces Rod and Bob 1:47 Long-term decision making 2:54 The elite broker mindset 3:49 Vetting brokers for High Net Worth families 8:26 Building effective relationships 10:22 Selling vs. listing buildings 12:01 Strategy to win over clients 13:30 Harry Macklowe and the $179 million sale  16:57 The importance of systems to brokers 18:28 Leveraging AI 20:17 Overcoming market challenges 24:51 The secret to success 32:04 Personal success metrics 35:08 Main contributor to success 36:26 Final thoughts and contact info VISIT OUR WEBSITE https://lifebridgecapital.com/ Here are ways you can work with us here at Life Bridge Capital: ⚡️START INVESTING TODAY: If you think that real estate syndication may be right for you, contact us today to learn more about our current investment opportunities: https://lifebridgecapital.com/investwithlbc ⚡️Watch on YouTube: https://www.youtube.com/@TheRealEstateSyndicationShow 📝 JOIN THE DISCUSSION https://www.facebook.com/groups/realestatesyndication ➡️ FOLLOW US https://twitter.com/whitney_sewell https://www.instagram.com/whitneysewell/ https://www.linkedin.com/in/whitney-sewell/ ⭐ Be Our Guest! We are continuously working hard to help our listeners with their journey to real estate syndication. If you think you can add value in any way to our listeners who are in commercial real estate, then we’d love to have you over. Apply here: https://lifebridgecapital.com/join-our-podcast/