WIN 47 - The Entrepreneur Equation & Future File with Carol Roth, WGN Radio's The Noon Show

Jason Hartman talks with Carol Roth, entrepreneur, creator of Future File, and author of The Entrepreneur Equation, about the trials and tribulations that come from starting your own business. Many entrepreneurial advice is all sunshine and rainbows, but Carol's book show the dirty side that many entrepreneurs don't get told about. Key Takeaways: [1:44] What is Future File and how did it help Carol when her father passed? [8:08] Carol's dealings with entrepreneurs when she was an investment banker made her realize that many were getting terrible advice as they were starting out [10:29] Can anyone be an entrepreneur or are some people not cut out for it? [13:25] Entrepreneurs need to keep in mind that so few endeavors are successful and prepare themselves accordingly. Really know the business you're going into before jumping in [17:06] You need to figure out if you're running a business or if you're just an independent contractor Website: www.twitter.com/CarolJSRoth www.FutureFile.com