Wilson Zehr: Reinventing Direct Mail in the Digital Age

Wilson Zehr, founder of Zairmail, joins The Shades of Entrepreneurship to share how direct mail is evolving in the digital age. From launching hybrid mail solutions to creating Speedy, a tool for one-to-one mailing, Wilson explains how automation and audience targeting make direct mail more effective than ever. He breaks down the benefits of first-class vs. standard A mail and shares a real-world campaign success in Eastern Oregon. If you"re in real estate, insurance, or service-based industries, this episode is a must-listen. Support the show Subscribe at theshadesofe.com