Why You Don’t Have to Choose Between a High-Ticket or Low-Ticket Business Model (Why You Should Have Both) [Ep 189]

17 Apr 2025 • 8 min • EN
8 min
00:00
08:07
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Should you go all in on a high-ticket mastermind? Or keep it low-ticket and scalable? What if the real answer is... BOTH? In this episode of The Email Growth Show, I’m calling BS on the idea that you have to “pick a lane” when it comes to your business model. I’m sharing how I use both high-touch AND low-ticket offers in my business (plus free content too!) - and how they work together to create income, impact, and deeper client relationships. Whether you’re stuck choosing between coaching or a digital product… or wondering how to scale without burning out - this one’s for you. What You’ll Learn in This Episode:Why the "one model only" advice is so outdated (and limiting)How I built a layered offer suite using Headliner + The Email Growth ClubReal client journeys from bundle to membership to mastermindHow to create a simple, strategic customer journey that meets people where they areWhy your free content matters just as much as your paid offers No more choosing one over the other - let’s build a business that’s aligned, scalable, and sustainable. 📌 Want to go deeper? Book a free 30 minute Visibility Audit with me! Join The Email Growth Club or apply to join my mastermind Headliner to grow your audience with aligned, relationship-first visibility strategies. Click here for more information about Headliner! 😍 Loving the show? 😍 Hit subscribe/follow so you don’t miss out on more visibility & email marketing tips - and please leave a review on Apple Podcasts so that more women like you can enjoy the podcast. To leave a review follow these steps: → Find The Email Growth Show on the Apple Podcasts app. → Scroll down to the “Ratings & Reviews” section and tap on the stars to rate the show. → Then tap “write a review” to rate and review the podcast. It"s the best way you can support the show - thank you!

From "The Email Growth Show | Email Marketing Tips for Women Coaches, Course Creators & Online Business Owners"

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