Why starting with options (not price) wins more listings for Agents (or home sellers!)

Send us a text Want to see the video? Watch here Want a listing presentation that doesn’t hinge on price haggling or a flashy brochure? We walk through a simple, high-trust system that gives every seller four clear choices on one net sheet—FSBO, a traditional listing, a Conventional CPO (pre-inspected) listing, and a Cash CPO pathway that trades some fees for speed, privacy, and certainty. Instead of pushing a tactic, we match strategy to life events, timelines, and risk tolerance, then let the clients choose. That shift—from selling to educating—wins the room. We bring the framework to life with a candid role-play: a divorcing couple who want fewer showings and predictable timelines. You’ll hear the exact scripts that turn “cash-offer” hand-raisers into appointments, how to present FSBO honestly without fear, and why traditional listings stumble during inspection in a nervous market. Then we go deep on Conventional CPO: order a pre-inspection, fix only high-ROI items, disclose what’s done and not done, and watch repair credits shrink while close rates jump. Finally, we outline the Cash CPO pathway—advance in 14–90 days, targeted updates, no showings—so sellers who value privacy can move without chaos. You’ll leave with a practical playbook: where to generate the four-option net sheet in minutes, how to coordinate inspectors and vendors, and a simple weekly update cadence that keeps everyone aligned. Whether you’re meeting seniors unlocking equity for care, expireds wary of more drama, or busy families who can’t stage life around showings, this approach replaces pressure with predictability. Steal the scripts, use the net sheet, and let choice be the close. If this helped you reimagine your listing strategy, follow the show, share it with a teammate, and leave a quick review. Want the scripts and training? Grab the free app at listingroyalty.com and book a free daily discovery call at sixfigureagents.com.