Why should we (still) make Physical Models? Ft. Sophie and Max from Atomik Architecture

It's now 2024 and for the last year the Architecture profession has been propelled into a new dawn of Artificial Intelligence, Virtual World Building and more realistic than ever computer graphic imagery.  So where does that leave physical models? Are they still relevant and useful within Architecture Practice?  Join us today with Sophie McCarthy and Max Fraser at Atomik Architecture to discuss this topic in an open and informal conversation as well as learn a little bit more about their studio.  📐 The Architecture Social is an online platform packed with content to help you find new jobs, stand out from the crowd and take your career in Architecture to the next level 💻 Find out more at https://www.architecturesocial.com