What I Learned After Coming Back To Life! | Alex Vonderhaar on Neuromarketing, AI & Influence

Mastering Marketing and Leadership with Alex Vonderhaar In this episode of Spartan Leadership, host Josh Kosnick delves into the fascinating journey of Alex Vonderhaar, a neuro-marketing expert.  They discuss Alex"s profound near-death experience, which led him to change his career path from neuroscience to marketing. Alex shares insights on the importance of understanding marketing"s role in business, strategies for creating impactful customer experiences, and leveraging both personal and corporate branding. The conversation also explores the future of marketing with AI, the significance of direct mail in a digital age, and the critical role of core values in business operations. Alex emphasizes the necessity for business owners to refine their skills in copywriting and customer retention to drive sustainable growth. 00:00 A Near-Death Experience and Life Reflections 00:08 The Matrix and Life Choices 00:59 Marketing Challenges for Business Owners 01:39 Welcome to Spartan Leadership 02:14 Introducing Alex Vande Har 04:05 Alex"s Journey to Marketing 11:27 Starting a Marketing Company 20:32 The Importance of Hard Conversations 26:07 Understanding Marketing and Neuromarketing 43:41 Building a Personal Brand vs. Company Brand 45:28 The Importance of Long-Term Brand Building 46:37 Personal Brand vs. Corporate Brand 47:46 AI"s Role in Modern Marketing 50:23 The Future of SEO and Digital Marketing 55:42 The Revival of Direct Mail Marketing 01:01:39 Customer Retention Strategies 01:13:56 The Power of Core Values in Business 01:18:53 Unconventional Marketing Tips for Entrepreneurs 01:25:11 Simulation Theory and Final Thoughts 🔗 LEARN MORE ABOUT ALEX: HTTPS://WWW.HIDDENFALLSMEDIA.COM 🎙️ SPARTAN LEADERSHIP PODCAST HOSTED BY JOSH KOSNICK: HTTPS://WWW.JOSHKOSNICK.COM JOIN US AT BRIDGE BUILDER LIVE 2025: JOSHKOSNICK.COM/BRIDGEBUILDERLIVE #JoshKosnick #AlexVonderhaar #HiddenFallsMedia #NeuroscienceMarketing #LeadershipPodcast #SpartanLeadership #AIinMarketing #PsychologyOfSales #BrandTrust #MarketingScience Spartan Valor Foundation is dedicated to empowering veterans, military families, and survivors of child trafficking. Through strategic partnerships, we provide critical resources, advocacy, and hope for those who have sacrificed so much. Join us in making a difference—because no hero should stand alone. 🔗 Learn more: spartanvalor.org Support the show CONNECT WITH ME HERE: Facebook Instagram LinkedIn Twitter TikTok YouTube SUBSCRIBE TO THE PODCAST HERE: Apple Podcasts Spotify YouTube