Vertical Integration in Coffee: a Tall Order?

Send us a text In this episode you"ll learn how the "third age" of coffee has presented challenges and opportunities for coffee distributors. Paddy Sands and Michael Ingle explain how a very safe, stable, well established coffee business decided the time was right to take a risk and vertically integrate. The new Roasthouse is a big investment for a small company like Tall Order but it"s already paying dividends for a company that had generations of knowledge of the coffee business. What changed in recent years to drive a change in strategy for a a successful distributor to become involved in roasting? We talk sourcing, roasting, tonnage, blending, margins and "cupping"... Support the show For more high-lights and low-downs follow @BizBevPod on "X" or LinkedIn Business of Beverages is self-funded and hosted/ edited/produced by Will Keating. Pádraig Fox co-hosts in a strictly personal capacity. All opinions are those of the person expressing them at all times. We"re not sponsored but we would appreciate it if you could click the link above to support the show and help keep us ad free.