Unity: A Speaker's Gift for Ethical Influence

Harnessing Unity for Impactful Public Speaking: Insights from Robert Cialdini In this episode, the concept of 'unity' as an influential principle from Robert Cialdini's revised book 'Influence: The Psychology of Persuasion' is explored. The host discusses the emotional power of unity in connecting with audiences and emphasizes that unity is about finding shared values and experiences rather than pretending to be the same. Examples and stories are provided, including techniques for creating a sense of belonging and ethical connection in public speaking. The episode also considers the potential misuse of unity and advises speakers to use it as a means of fostering inclusive and meaningful connections. 00:00 Overcoming Imposter Syndrome 00:20 Introducing Cialdini's Principle of Unity 00:43 Understanding Unity and Shared Identity 01:24 Creating Unity as a Speaker 02:30 Real-Life Examples of Unity 03:24 Ethical Use of Unity in Speaking 04:05 Practical Tips for Building Unity 05:59 The Power and Danger of Unity 07:01 Conclusion and Next Steps Go to presentinfluence.com to take the Speaker StrengthsFinder Quiz and discover your greatest strengths as a speaker as well as where to focus for growth. For speaking enquiries or to connect with me, you can email john@presentinfluence.com or find me on LinkedIn You can find all our clips, episodes and more on the Present Influence YouTube channel: https://www.youtube.com/@PresentInfluence Thanks for listening, and please give the show a 5* review if you enjoyed it.