How to write engaging and valuable content to convert prospects into clients with Darian Chavez, co-founder of Copy Identity

Hello Soul Sisters, Welcome to another episode of UNCHAIN YOUR INNER STRENGTH podcast. This is a podcast to help new and aspiring entrepreneurs get your business off the ground with easy, simple and effective Mindset and Business strategies, start attracting your soul clients and grow revenue. Our worldwide guests, from all different background and niches of expertise share their unique story and most valuable tips to help you become more successful in all areas of your life.   In this week's interview, Darian Chavez and I talked about writing a killer storyline for your products and services that relates to the needs of your clients that will help them decide on whether they want to buy from you or the competition. Darian is the co-founder of Copy Identity, together with her husband, they started this copywriting agency following their experience in a previous business selling homemade candles and natural skincare products. The most important thing to take in consideration whistling writing content for your business is to remember that "PEOPLE BUY FROM PEOPLE", they connect through emotions and feelings to make the final decision.   Here's more about Darian and where you can reach out to her and her husband: Darian Chavez, along with her husband Julio, is a co-founder of Copy Identity, a copywriting agency where teams collaborate to create copy that connects and converts using brand messaging, personality psychology, and conversion funnels that move customers through a goal-specific journey. This format has increased her client’s revenue anywhere from a few $100s a month to $100,000s a year, but more importantly, it’s resulted in business owners loving what they do and feeling truly aligned with their purpose.     Website: https://www.copyidentity.com/ Copy Starter Pack: https://www.copyidentity.com/copysttpack  Instagram: @copyidentity   I am your host, Maria C. Krause. Mindset & Business Mentor. Founder & Owner at UNCHAIN YOUR INNER STRENGTH podcast and online magazine. #The Rising Soulpreneur podcast   Helping entrepreneurs share their unique story, inspire, heal and make a bigger impact.   Check out my website for freebies or to find out more on how I can help you Take Your Business to the Next Level. www.mariackrause.com   Love, Light, be Maria. XXX