Turning Instagram Into Your Best Launch Tool with Brittany Roberts

When you think of launching, you might picture endless webinars, a huge team, and weeks of exhausting promotion. But it doesn’t have to look like that. In this episode, I’m joined by Brittany Roberts, a launch strategist from Australia who helps coaches and course creators create launches that feel simple, creative, and aligned. Brittany shares how she uses Instagram as the central hub for her launches — including an innovative experiment running a full training series through Instagram Close Friends stories that sold out her program. We talk about:Why launches don’t have to be big or complicated to be effectiveHow to use Instagram’s features — Stories, Lives, Close Friends, and Broadcast Channels — to nurture and sellCreative ways to experiment with your launches without burning outHow to handle the quiet middle phase of a launch (and why showing up then really matters)The importance of consistency and planning so you don’t run out of steam If you’ve ever wished launching could feel lighter and more doable — this conversation will show you how Instagram can become your best launch tool. Connect with Brittany Roberts: Find her on Instagram → https://www.instagram.com/thesocialbritify/  Sign up for her free masterclass → https://thesocialbritify.com/free-masterclass More Resources Don’t miss my free training: 🆕 How I Built a Sales Engine That Sells My Online Courses Every Day In this behind-the-scenes masterclass, you’ll see exactly how to build a steady, freedom-based income with a sales system that works every day. ➡️ Get Low-Ticket Mojo, my step-by-step blueprint to create and launch your low-ticket offer. ➡️ Join the Blissful Biz Academy, package your brilliance into an irresistible online program, and build the automated sales engine that sells it every day so you can bring in consistent, reliable income. 💖 If you liked this episode, please leave a review on Apple Podcasts – your feedback really makes a difference. 📆 Never miss a new episode and subscribe on Apple Podcasts or Spotify. ✨ Share your biggest takeaway on Instagram stories - just be sure to tag @susannerieker so I can see them. 🎓 To learn more about how to work with me or to get instant access to freebies, trainings and more go to www.susannerieker.com. 🙏❤️