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Tom Corson-Knowles
&
Jonah Berger
,
The Publishing Profits Podcast Show | Writing | Marketing | Books | eBooks | Audiobooks | Authors | Entrepreneurs
151: How To Make Your Book Go Viral with Word-of-Mouth Campaigns with Jonah Berger
25 Aug 2017
• 23 min
• EN
Jonah Berger is a marketing professor at the Wharton School of Business at the University of Pennsylvania and the bestselling author of Contagious: Why Things Catch On and Invisible Influence: The Hidden Forces that Shape Behavior. This was a great interview. We talk about what makes things go viral and how authors can create a word-of-mouth campaign to […] The post 151: How To Make Your Book Go Viral with Word-of-Mouth Campaigns with Jonah Berger appeared first on TCK Publishing.
From "The Publishing Profits Podcast Show | Writing | Marketing | Books | eBooks | Audiobooks | Authors | Entrepreneurs"
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