The Power of Business Texting (Chris Brisson)

What if your next business breakthrough could be as simple as a text message? In this episode of Time to Thrive, Bethany Meadows sits down with Chris Brisson, founder and CEO of SalesMsg, to talk about why SMS is the most underutilized yet powerful communication tool for small businesses. From lead generation to customer service to AI-enhanced conversations, Chris shares how entrepreneurs can use text messaging to create personal, scalable, and highly effective touchpoints with their audience. You’ll learn:Why SMS outperforms email for engagementHow to “Text-ize” your business across the customer journeyThe biggest messaging mistakes to avoidHow to use SMS to double your sales in 90 daysWhy simplicity, speed, and authenticity win every time Whether you’re a solopreneur or leading a growing team, this episode is packed with strategies to turn conversations into conversions—one text at a time. 👉 Learn more at salesmessage.com 00:00 Introduction and Guest Welcome 00:52 Chris Broan"s Entrepreneurial Journey 03:56 The Power of SMS in Business 08:32 Best Practices for SMS Marketing 17:03 Strategies to Boost Sales with SMS 21:03 Optimizing Messaging for Lead Engagement 21:48 Offering Free Growth Sessions 22:26 Revisiting Sales Message for Better Outreach 24:52 The Journey of Building Sales Message 25:06 Mindset Shifts for Startup Success 27:59 Validating Ideas Before Building 29:32 Scaling and Delegating in Business 33:37 Psychology of Effective Messaging 37:06 Importance of Product in Business Growth 43:44 Final Thoughts and Contact Information Discover the strategies, systems and skills that lead to success in business. Visit TimeToThriveInBusiness.com to learn more.