The Podcast Host Playbook: How to Cash In on Your Content with Hector Santiesteban on the ‘7-Figure Leap’ Podcast

Hector Santiesteban steps into the guest seat in this special crossover episode, pulling back the curtain on what it really takes to build a profitable podcast. He breaks down why most business owners get it wrong, how to actually turn your show into a revenue-generating machine, and the one mistake that could cost you thousands. With years of experience helping entrepreneurs launch and scale their podcasts, Hector delivers insights on what works, what’s a waste of time, and why your podcast should be your biggest sales tool—not just another content chore. If you’re thinking about starting a show (or wondering why yours isn’t making money), this episode is a must-listen. Chapters:00:00:00 The Mic Drops—And So It Begins00:00:41 Meet Hector—The Wizard Behind the Curtain00:02:22 Sales Hustle, Sharp Turns & A Podcasting Plot Twist00:05:42 How a Wild Idea Became a Full-Blown Empire00:08:20 Why Playing for Fun Won’t Pay the Bills00:11:31 The Podcasting Playbook No One Taught You00:25:36 Robots Are Here—But Are They Any Good?00:32:15 AI vs. Authenticity—Who Wins?00:35:23 Clients Speak—The Good, The Great, and The Profitable00:38:49 Why Podcasting Is the Gift That Keeps on Giving00:41:27 The 3P Formula: Profits, Podcasts & Power Moves00:49:43 Stop Splitting Your Focus—Make It Work Together00:51:50 So You Want a Podcast? Start Here00:55:42 Mic Drop—Now Go Do Something With This Links and Resources:7-Figure Leap: Secrets to Building Profitable Podcasts from the Ground Up with Hector SantiestebanHector Santiesteban LinkedInHector Santiesteban Twitter Thanks so much for joining us this week. Want to subscribe to Marketing Your Podcast? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review!