
The One With Theater, Hedge Funds, and Guest Journeys – Tori Signorelli E229
What's on your mind? Let CX Passport know... From the theater to hedge funds to Alaska Airlines... Tori Signorelli’s path to CX isn’t typical. And that’s exactly what makes her perspective matter. Early in her role at Alaska Airlines, Tori’s fresh eyes are helping evolve the guest journey without losing the human touch. This episode is full of practical, honest CX wisdom... plus a few tasty travel moments. What’s in the episode?Why “healthy businesses are not still”CX orchestration over ownershipVisibility as a survival skill for CX teamsHow global living built deep empathyWhy beautiful design still needs gritty execution CHAPTERS 00:00 Healthy businesses aren"t still 01:02 Immersing in airline CX as a newcomer 05:13 “Do no harm”… CX during operational change 08:54 Aligning guest experience with business metrics 11:02 From theater to hedge funds: Tori’s unique CX foundation 15:37 Global living and building global empathy 18:51 First Class Lounge 23:20 Service design isn’t just blueprints 25:38 CX must be visible to be valuable Guest Links https://www.torisignorelli.com/ Want more from CX Passport? 🎧 Listen to every episode at https://www.cxpassport.com Watch the conversation unfold 📺 Full video episodes at https://www.youtube.com/@cxpassport Get the weekly CX Passport newsletter 📬 Sign up at https://cxpassport.kit.com/signup I"m Rick Denton and I believe the best meals are served outside and require a passport.
From "CX Passport"
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